University Mailing List Boosts Engagement
Cliente: AnahuacOnline
Year: 2016
Subject: Anahuac Online Newsletter
Problem
Anahuac Online was struggling to keep teachers and students informed about important news, events, and updates. With so much resistance to change from in Person to on Line courses.

Solution
We created a mailing list that would be sent out every month with important news, events, and updates from the university. The mailing list included links to blog posts with more detailed information on each topic.
We also made sure that the mailing list was visually appealing. We created icons for each sections to make it more engaging and added clear calls-to-action so that the students and teachers knew what they needed to do next.


Impact
- Around 10 numbers were issued on my lead.
- Improved communication between the university and its students and teachers.